Marketing & AI for home service businesses
Your craft.
Our protocol.
You take care of homes. Let's work on the business behind your work.
Call handling, customer reviews, follow-up, website care, and social content. Five places to start. One clearly defined scope.
zach@protocolmediallc.comFOR THE PEOPLE
WHO KEEP HOMES RUNNING.
01 /THE FIVE ROLES
Good work deserves
a better framework.
The calls. The reviews. The follow-up. The website. The content. Explore the parts of your business that could use a clearer plan.
01AI Receptionist
Call handling
A thoughtful first point of contact.
Explore how your business handles incoming calls, common questions, and handoffs. Start with the coverage you need and the responsibilities your team wants to keep.
- Call coverage and escalation
- Tools and consent requirements
- Call notes and follow-up
Illustrative planning framework.
Tools, availability, and delivery are confirmed in the scope.
02Reputation Manager
Customer reviews
Make room for honest feedback.
Discuss a practical way to ask customers for honest reviews and keep your business information clear. The right workflow starts with customer preferences and a respectful request.
- Review-request wording and timing
- Customer consent and preferences
- Business information and workflow
Illustrative planning framework.
Tools, availability, and delivery are confirmed in the scope.
03Outreach Specialist
Customer follow-up
Give the next conversation a plan.
Plan appropriate follow-up for old quotes and past customers. Review your existing list, permissions, and how replies should be handled before choosing a channel or tool.
- Existing customer lists and quotes
- Outreach wording and permissions
- Reply handling and responsibilities
Illustrative planning framework.
Tools, availability, and delivery are confirmed in the scope.
04Website Manager
Website care
A clearer front door for your business.
Scope website improvements that help people understand your work and reach your business. Discuss content, mobile usability, contact options, and the upkeep your site needs.
- Clear content and contact options
- Mobile layout and usability
- Accurate information and upkeep
Illustrative planning framework.
Tools, availability, and delivery are confirmed in the scope.
Start with the work that matters to you. Service availability and proposed tools are confirmed for each engagement.
02 /THE APPROACH
Less guesswork.
More clarity.
Start with a conversation. Agree on the work. Define how it will be reviewed.
- 01
A CONVERSATION
Tell us what needs attention.
Share your business, the tools you use, and the parts that need work. You can ask about a free assessment before deciding on the next step.
- 02
A CLEAR AGREEMENT
Put the scope in writing.
Confirm availability, deliverables, tools, timing, responsibilities, support, and fees. A useful engagement starts with a shared understanding.
- 03
A REVIEW PLAN
Define the next checkpoint.
Agree on how the work will be checked and what review or reporting belongs in your scope. Make the expectations specific before work begins.
03 /SCOPE & PRICING
The right work.
At the right scope.
Your business doesn't need a package chosen for it. Start with what needs attention, then confirm the work and the price.
Email Protocol MediaCurrent availability, tools, support, and fees are confirmed by email. Existing client agreements remain governed by their agreed terms.
Clear before
we begin.
- The work
- Defined deliverables
- The tools
- Requirements confirmed
- The timing
- An agreed schedule
- The investment
- Fees in writing
A scope framework, not a current offer or quote.
Specific business outcomes are not guaranteed.
04 /FAIR QUESTIONS
A few things
worth asking.
Good questions make better starting points.
Ask your own question01What does Protocol Media help with?
Our five service areas are AI receptionist and call handling, customer review workflows, customer follow-up, website care, and social content. Start with one area or discuss several. Availability, tools, and deliverables are confirmed for each engagement.
02Do I need to replace my existing tools?
That depends on your setup and the work you want to scope. Tell us what you already use, what works, and what needs attention. Platform requirements and responsibilities are discussed before an engagement.
03How much does an engagement cost?
Current fees depend on the scope, required tools, and support involved. Email us to discuss the work before relying on a price. Deliverables, fees, and terms are agreed in writing before work begins.
04Is the AI receptionist a live demo?
This website does not offer a live receptionist demonstration. Ask by email about availability, call-handling requirements, and what a proposed setup would involve.
05Can I ask for a free assessment?
Yes. Email us about your business and what needs attention. You can ask about a free assessment of call handling, reviews, website care, or follow-up. Availability and next steps are confirmed by email.
06How quickly can work start?
Timing depends on availability, the agreed scope, and any platforms or permissions required. Deliverables and engagement terms are confirmed in writing; specific lead, booking, review, or revenue outcomes are not guaranteed.
05
Social Director
Social contentLet your work shape the story.
Discuss a content plan built around your work, business updates, and customer-approved stories. Agree on the channels, schedule, permissions, and review process.
- Content topics and permissions
- Channels and posting schedule
- Responsibilities and review
Discuss this roleIllustrative planning framework.
Tools, availability, and delivery are confirmed in the scope.